Free Comic Book Day (FCBD) is the one day - the first Saturday
in May - when participating comic book shops across North America and around the
world give away specially printed copies of comic books absolutely FREE to
anyone who comes into their stores. Brainstormed by retailer Joe Field of Flying
Colors Comics in Concord CA in his "Big Picture" column in the August 2001 issue
of Comics & Games Retailer magazine, it was started in 2002 and is coordinated
by the industry's single large distributor: Diamond Comic Distributors.
Originally Free Comic Book Day was scheduled on the first Saturday of May in
order to capitalize on the publicity surrounding the release of a major
theatrical film adaptation of a well known superhero property. The idea was to
try and take advantage of the film's heavy promotion and related press about the
comic book medium. Linking the event with movies was somewhat controversial, as
some believe that it implied the comic book medium was simply a promotional arm
of the film industry. However, successful FCBD events in 2005 and 2006 did not
have specific date tie-ins to comics-related movie openings, proving that the
event is more than capable of standing on its own, while the 2004 event was
linked with the July opening of the second Spider-Man movie and was deemed less
successful for falling outside of the regular school year.
Alternate Reality has been an enthusiastic participant in every FCBD since the
first one on May 4th, 2002 and this year will be no exception. So far we have given
away well over 10,000 free comics to happy comicbook fans and we are
anticipating giving away another 1000+ books this year as well. In addition to
the FCBD free comic offerings we will also be celebrating with our second Wednesday thru Saturday
Sale-A-Rama event of the calendar year (Winter Wonderland Sale, Store
Anniversary Sale and the Gobbledy Gooker Sale being the other three). Not only
will there be storewide savings during each of the 4 days of our FCBD Sale-A-Rama but during FCBD
itself you can usually find in house artists and other surprises.
So don’t miss Free Comicbook Day at Alternate Reality this year, we like to
think it’s the “2nd Happiest Day of the Year!” (right after Christmas). |
|
|
|
All Books/Characters pictured herein are © Copyright 2015 by their respective owners. No rights given or implied by Alternate Reality, Incorporated.
Reviews © 2015 Alternate Reality, Inc.
|
|
|
